Cookies and other tracking technologies, among other purposes, allow us to remember your preferences and recognize you on subsequent visits. This is achieved by storing certain information on your computer.

What is a cookie?

A cookie is a device that is downloaded onto a user's terminal equipment for the purpose of storing data that can be updated and retrieved by the entity responsible for its installation.

Cookies are part of the Website. When you access the Web Site, it causes the browser to create on your device (computer, tablet, telephone, etc.) small files with information necessary for the operation of the Web Site. These files (which are the cookies themselves) form part of the technology required for the correct functioning of the Website and are not inherently harmful.

Cookies are installed and stored on your device and allow you to track your Internet activity.

You can completely disable the use of cookies in the configuration section of your browser. You can disable cookies, but the Website or some of its sections may not function properly.

What kind of cookies do we use?

Depending on the entity that manages them, cookies can be:

Own cookies: These are sent to the terminal equipment of the interested party from a computer or domain managed by the publisher itself and from which the service requested by the user is provided.

Third-party cookies: Cookies are sent to the user's terminal equipment from a computer or domain that is not managed by the publisher, but by another entity that processes the data obtained through cookies.
The Website uses both its own and third-party cookies.

Depending on the length of time they remain activated:

Session cookies: These are a type of cookie designed to collect and store data while the user accesses a website. They are usually used to store information that is only relevant to the provision of the service requested by the user on one occasion (e.g. a list of products purchased).

Persistent cookies: These are a type of cookie in which the data is still stored in the terminal and can be accessed and processed for a period defined by the person responsible for the cookie, which can range from a few minutes to several years.
The Website uses both persistent cookies and session cookies.

For what purposes can the Website's cookies be used?

Technical Cookies: These allow the user to navigate through a web page, platform or application and use the different options or services that exist therein, such as, for example, controlling traffic and data communication, identifying the session, accessing parts of restricted access, remembering the elements that make up an order, carrying out the purchase process of an order, applying for registration or participation in an event, using security elements during navigation, storing content for the dissemination of videos or sound or sharing content through social networks.

Personalization cookies: These are those that allow the user to access the service with some general characteristics predefined according to a series of criteria in the user's terminal, such as language, the type of browser through which the user accesses the service, the regional configuration from which the user accesses the service, etc.

Analysis cookies: These are those that allow the person responsible for them to monitor and analyse the behaviour of the users of the websites to which they are linked. The information collected by means of this type of cookie is used to measure the activity of the websites, application or platform and to draw up navigation profiles of the users of these sites, applications and platforms, in order to introduce improvements based on the analysis of the usage data made by the users of the service.

Advertising Cookies: These are those that allow the management, in the most efficient way possible, of the advertising spaces that, where appropriate, the publisher has included in a web page, application or platform from which it provides the service requested on the basis of criteria such as the content edited or the frequency with which the advertisements are shown.

Behavioral advertising cookies: These are those that allow the management, in the most efficient manner possible, of the advertising spaces that, if applicable, the publisher has included in a web page, application or platform from which it provides the requested service. These cookies store information on the behaviour of users obtained through continuous observation of their browsing habits, which allows the development of a specific profile to display advertising based on it.
The Website uses cookies for the above-mentioned purposes.

What tracking technologies do we use?

In addition to cookies, there are other technologies that allow us to track your browsing and obtain information about your activity on the Website.
There are other technologies that are used for similar purposes as cookies, such as HTML5 local storage, tags and local shared objects (LSOs). LSOs are used by the authors of files read by Adobe® Flash® Player and the websites that host these files (more information about Flash Player and LSOs). We use local storage of HTML5, LSO and similar technologies to authenticate you, track the information you have provided to us, and remember your preferences. When using these types of technologies, information such as the websites visited can be stored offline on your device and transferred to our servers the next time you connect online to our service.

Log Files

Each time you access our website, your internet browser transmits to us certain usage data for technical reasons which is stored in protocol files, known as log files. These usage data are as follows: date and time of access to our website; name of the website consulted; IP address of your computer or mobile device; address of the website from which you accessed our website; volume of data transferred and name and version of your browser.
The analysis of the log files helps us to improve our internet products and to make them easier to consult, to find and eliminate errors quickly and to control the capacities of the server.

Social plug-ins

A "plug-in" is an application (or computer program) that relates to another application to add a new and usually very specific function.

Web beacons and embedded scripts

Web beacons (web beacons, web bugs, web lights...) and embedded scripts are other technologies we use on the Website, as well as in some of our emails and advertisements.

Web beacons (or "tags") are pieces of programming code that are included in the Website, emails and advertisements to inform Europe Hotels Internacional Tenerife, S.L. (or the companies that help us carry out our operations) that such web pages, emails or advertisements have been viewed or clicked on.

Embedded scripts are pieces of programming code that are included on the Website to measure the usage of these web pages, such as which links are clicked. We use this information to improve the Website and tailor it to the topics that are most likely to interest you, as well as to conduct market research.

You can disable the scripting functions, such as JavaScript language, in your browser (see your browser's help function). Note that if you completely disable scripting features, Adobe websites may not function properly.

How do I disable cookies?

You can set your browser to reject all cookies. However, some web features or services may not function properly without cookies. Most browsers allow you to completely disable cookies, so you can choose which cookies you want to work on this Website at any time by modifying your browser settings. You can find more information in your browser settings. Below, we also provide you with links to the websites of the major browsers: